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Home / Products tagged “customer value”

customer value

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Marketing: Principles and Perspectives
William O. Bearden, Thomas N. Ingram, Raymond W. LaForge
ISBN: 9780072461282 RM39.90 Add to basket
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Competing Globally Through Customer Value: The Management of Strategic Suprasystems
Gregory M. Bounds (Ed.), Michael J. Stahl (Ed.)
ISBN: 0899306004 RM49.90 Add to basket

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