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Business Research Methods, 3rd Ed.

By: Boris Blumberg, Donald R. Cooper and Pamela S. Schindler

Book Condition: Very good, Minor highlighter markings
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RM59.90

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Description

The third edition of "Business Research Methods" continues to build on its balanced approach to the subject, providing comprehensive coverage of both qualitative and quantitative methods in an engaging, student friendly manner. A specific focus on student research projects and a wealth of examples of theory in practice make this the perfect text for any student undertaking a research project. ISBN:9780077129972

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Weight 1081 g
Dimensions 262 × 195 × 21 mm
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ISBN 9780077129972