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Design and Innovation: Policy and Management

By: Richard Langdon (Ed), Roy Rothwell (Ed)

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RM21.90 RM18.62

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Description

The prolonged recession in the world economy has led to a growing interest in the role that design and innovation can play in helping to stimulate economic revival. It is clear that policy approaches which succeed in one country may stand little chance of success in other politically and socially different cultures. Despite these differences, it is an indispensible task of government to stimulate increased national rates of market-oriented technological change.

This book surveys the state of the art in the field of design and innovation policy, and the way in which strategies are implemented and managed at public and corporate level.

Contents
Foreword
Introduction
1 Strategy and design
2 Company strategies for designing and marketing new products sin in the electrotechnical industry.
3 Automotive usage in a future information society
4 Comparative advantage by design 5 Prospects for a national innovation
policy in the United States
6 Government policy, technical change and industrial structure National Science Foundation
7 experiences in stimulating industrial innovation
8 Japanese industrial policy
9 A research laboratory as an innovation policy instrument
10 Innovation policies in east Asia
11 The approach of design and concepts of
innovation policy
12 Regulation as a stimulus for technical change policy
13 Linking innovation theory to innovation
14 Public innovation policy
ISBN:9780312194482

Additional information

Weight 445 g
Dimensions 223 × 144 × 20 mm
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ISBN 9780312194482