Description
Many business leaders are maintaining a "safe distance" today by continuing to use tried-and-true management practices that are out of step with the times. Instead of working toward big breakthroughs, executives concern themselves unduly with avoiding big mistakes. Now is the time to be brave up close! And that means updating day-to day managing activities.
Entrepreneuring in Established Companies is a book to be used. It shows managers and executives how to make the changes that will stir up productive ideas and reduce organizational drag, company wide. Author Steve Brandt identifies current man aging practices that are obsolete and don't work in today's business environment. He prescribes specific, practical ways to deal with timely issues including: managing by consent, staffing for innovation, funding ideas, leading from behind, managing with surprises and cheerleading for the professional.ISBN:0870946641