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Executive Sppeches: Tips on How to Write and Deliver Speeches from 51 CEO’s

By: Brent Filson

Book Condition: Very good
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RM27.90 RM20.93

1 in stock

Description

"The ability to communicate in public with power and precision has become essential to success in corporate America today. How do you learn to communicate? You can call up fifty CEOs and ask them for advice, or you can simply read this engaging book."
-Wayne Calloway, Chairman and CEO PepsiCo, Inc.

"Brent Filson has done it... taken the best of Marcus Aurelius, Helen Hayes, and Ryne Duren, among other sources, and given executives the only speech guidebook they'll ever need."
-Fraser P. Seitel, Director-Public Affairs, Chase Manhattan Bank and author of The Practice of Public Relations

"Here is sound and sophisticated advice on the art of public persuasion, culled from the front-line experience of real-life CEOs. Brent Filson has put together a treasure trove of anecdotes and quotes that you can borrow and use in your own presentations."
-Thomas H. Kean, Former Governor of New Jersey

Additional information

Weight 420 g
Dimensions 227 × 152 × 22 mm
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ISBN 9780471599326