Description
WHY DO YOU NEED TO DEVELOP A PURPOSEFUL PERSONAL BRAND?
The answer is to position yourself as a thought leader within a niche segment, create a perception of exclusivity, and deliver superior brand value to your tribe, eventually leading to unforeseen opportunities.
Building your personal brand requires extensive self- reflection. You become purposeful about everything you share with your audience. Are you ready to build a personal brand that is uniquely yours?
Shalini Subramaniam is a personal branding coach, consultant and trainer. She helps professionals to position themselves as a brand. In this first book, she shares a step by step Personal Brand Guide for Professionals to develop a well-defined presence online and offline.
