Description
HOW DO YOU OPEN A COCONUT? FORTUNATELY, WE DON'T HAVE TO WRACK OUR BRAINS TO FIND A SOLUTION FOR EVERY CEREAL BOX, CAN OF BEANS OR BRICK OF JUICE WE BUY. ACTUALLY, MOST PACKAGING AVAILABLE FOR COMMON PEOPLE (NOT LIKE YOU AND ME) NOWADAYS, HAVE ALREADY SOLVED THIS PROBLEM, BEING FUNCTIONAL AND ERGONOMIC, WHILE CONTAINING, POURING, BEING GRASPED, ETC.
WHAT MAKES A PACKAGING GREAT? WELL, IT CAN'T JUST BE OPENED, IT ALSO MAKES US WANT TO OPEN IT: IT INFORMS US, SEDUCES US, COMMUNICATES TO US AND WE CHOOSE IT. WE WANT TO PUT IT IN OUR SHOPPING TROLLEY AND TAKE IT HOME WITH US.
