Description
Today's managers need to understand finance if their business is to be profitable. But acquiring the necessary financial awareness can often be a painful and drawn out experience.
Here, at last, is a practical, no-nonsense book that guides managers and business students painlessly through the basic principles of business accounting. Assuming no prior knowledge, How to Master Finance takes you through all the financial documents - Balance Sheet, Profit and Loss Account, Cash and Fund Flow until you are able to read and interpret a company's published accounts.
Terry Gasking has spent more than 20 years working successfully with non- financial managers at all levels and in a huge variety of businesses. In this book, he shares his experiences and presents, in a stimulating format, the knowledge needed to interpret and act on the information the figures reveal. Topics covered include:
โข the balance sheet;
โข cash management;
โข the cash account;
โข the profit and loss account;
โข budgeting and forecasting;
โข performance measurement;
โข ratio analysis.
Free of the 'jargon' used by many accountants and financial textbooks, and full of common sense, this is an indispensable reference for anyone who needs to understand finance quickly and painlessly.
ISBN: 9780749430528