In the Company of Heroes: An Insider’s Guide to Entrepreneurs at Work

Description

What makes someone a successful entrepreneur? Do entrepreneurs exhibit any common characteristics? Award-winning TV writer David Hall thinks so and here he looks beyond the (often very large) personalities involved to analyse what entrepreneurs actually do; and what their attitudes, motivations, and experiences are.The results of his research show how individuals can recognize their own entrepreneurial skills and develop them.Convinced that entrepreneurial behaviour can be a systematic process as well as instinctive, he found that there were clear lessons to be learned from entrepreneurial businesses, lessons from which he develops a blueprint for success that anyone can use. ISBN:9780749430603