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Mastering Executive Education: How to Combine Content With Context & Emotion: The IMD Guide

By: Paul Strebel (Ed.), Tracey Keys (Ed.)

Book Condition: Very good
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RM89.90

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Description

The next generation of managers and organizations will need to think in new ways. Take diverse perspectives. Lead with courage. Execute smarter. Executive education can help - if it sticks. But too often it doesn't. What's the solution?

Mastering Executive Education offers a new way to design and deliver executive learning based on the practical challenges executives face, not around academic theory. This approach is underpinned by four key drivers:
- Emotional highs engaging executives emotionally and intellectually
- Energizing roles actively managing relationships and roles amongst the participants and the educator;
- Real world context reflecting 'real' business challenges that executives are facing daily in the content and context of the learning process; and
- 3-dimensional leaming-integrating intellectual awareness, emotional awareness and action-based application to embed learning.

The learning script, a roadmap for combining these drivers and the key phases of learning, generates high-impact learning. High-impact learning is not just about learning facts. Content must be linked to the learner's own context, both 'hard' rational challenges and 'softer' emotional ones, like building the relationships and networks that are so critical for success in today's world. But it can't stop at simply creating awareness. Our own experiences tell us that what finally anchors new ideas and approaches are 'hands-on' opportunities to try them out. The key to learning that sticks and drives real change back on the job?

 Combine challenging content, emotional engagement and opportunities to try new approaches out in real-world situations.
Mastering Executive Education demonstrates that real value and sustainable impact come from understanding what drives an effective learning experience. For the first time, executives can clearly identify the characteristics of executive education experiences that generate impact in the workplace. 
ISBN:9780273705024

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Weight 952 g
Dimensions 240 × 160 × 35 mm
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ISBN 9780273705024