Description
Meet the innovators and upstarts who are inventing the future of businessWho are these mavericks? From giants such as IBM and Procter & Gamble, innovators HB and Pixar, to internet banks, fashion retailers and funky sandwich shops - Mavericks at Work explains the successes of these innovators, whose unconventional ideas and groundbreaking strategies will help you to think bigger, aim higher and win more decisively.'A pivotal work in the tradition of In Search of Excellence and Good to Great and featuring many of today's most interesting corporate rising stars. The Economist'Bill Taylor and Polly La Barre, a pair of brilliant raconteurs as well as analysts, more than fulfil their promise to let us be "eyewitnesses to the future." I didn't "read" this book - I devoured it. Tom Peters, author of in Search of Excellence and one of the leading management experts in the world
