Description
Here is the "How to" book that today's professional salesperson has long needed - to produce fast results without hard-sell tactics.
The old ways don't work in today's market; you already know that. Now, here is a book with the specifics on how to apply the "one minute" psychology and still get the sale today!
How to:
- Select and penetrate key markets
- Generate an endless flow of prospects
- Prioritize prospects accurately
- Identify the key decision makers
- Prepare for each call
- Develop the best questioning strategy
- Build persuasion appeal with "value units"
- Avoid personality conflicts
- Negotiate differences without damaging the relationship
- Convert objections and stalls into purchases
- Strengthen customer loyalty
- Keep accounts active
- Find resources you never knew you had
