Description
As the name implies, the objective of Statistical Techniques in Business and Economics is to provide students majoring in economics, finance, marketing, accounting, management, and other fields of business administration, with an introductory survey of the many business applications of descriptive and inferential statistics. While we have focused on business applications, we have also attempted to use examples and problems that are student oriented and that do not require previous business courses. When Bob Mason wrote the first edition of this text in 1967, locating relevant data was difficult.
That has changed! Today, locating data is not a problem. The number of items you purchase at the grocery store is automatically recorded at the checkout stand. Phone companies keep track of the length of a call, the time it was made, and the number of the person called. Medical devices can automatically monitor and record our heart rate, blood pressure, and temperature. A large amount of business information is recorded and reported almost instantly. CNN, USA Today, and Yahoo!, for example, have websites where you can track stock prices with a delay of less than 20 minutes.
ISBN:9780071123181
