Description
Sun Tzu's manual The Art of War has been read, referred to, oft-consulted and inspired a diverse readership: most of the world's generals and officers have read it. James Clavell. a novelist whose work is set in China and Hong Kong, considered it a work of genius. Business executives in Yokohama, New York, London, Sydney, Frankfurt and Hong Kong consult it. Political and administrative leaders have used Sun Tzu for 2,500 years.
Only religious, philosophical and literary classics have longevity such as this as a rule. But The Art of War is totally practical and do-able, truly a manual.
Tal Chalak has interpreted the language of warfare into that of business for the business reader and provided case studies that flesh out and illuminate Sun Tzu's concise, precise rules. The Art of Business is a complete instructional framework. It clears the mind in planning strategies for business or a marketing campaign. Referring to The Art of Business can solve specific problems. Its clarity and forthrightness inspires. It is a must for corporate executives and those managing small businesses.
ISBN: 967978472X
