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The Art of Woo: Using Strategic Persuasion to Sell Your Ideas

By: G. Richard Shell, Mario Moussa

Book Condition: Good
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RM21.90 RM18.62

1 in stock

Description

Explaining that the practice of selling ideas is a matter of encouraging others to share one's beliefs by applying strategies in psychology and emotional intelligence, a guide for salespeople invites readers to self-assess their persuasion personality and build on natural strengths. ISBN:9781591841760

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Weight 514 g
Dimensions 234 × 158 × 29 mm
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ISBN 9781591841760