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The Management Of Strategy: Concepts And Cases by R. Duane Ireland, Robert E. Hoskisson, Michael A. Hitt

The Management Of Strategy: Concepts And Cases

By: R. Duane Ireland, Robert E. Hoskisson, Michael A. Hitt

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Description

This text explains how firms achieve strategic competitiveness, emphasising integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model. 
 ISBN:9780324581270

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Weight 1396 g
Dimensions 253 × 203 × 28 mm
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ISBN 9780324581270

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