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The Warroom Guide to Competitive Intelligence

By: Steven M. Shaker, Mark P. Gembicki

Book Condition: Good
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RM21.90 RM18.62

1 in stock

Description

Aims to bring proven government intelligence tactics onto the corporate battlefield. Helping companies turn information into intelligence, and then use this knowledge strategically, this title offers crucial advice for business persons on how to collect, analyze, and disseminate vital information to key decision-makers. ISBN:9780070580572