Description
Competitiveness has become the main issue for policy-makers to address in many countries and regions. In this era of globalisation. the increased flow of information and more efficient allocation of resources have brought people, countries and organisations closer all over the world. However, globalisation has also simultaneously resulted in intensified competition among countries. Businesses can no longer just compete locally, or even regionally, but globally.
Hence, this book is very timely indeed for discussing the competitiveness of the Malaysian economy in comparison to other countries in the region. The strength of this book is not only the discussion of the state of Malaysian competitiveness in the global economy, but also analysis of the impact of the financial meltdown on Malaysian companies' performance abroad, the challenges facing small and medium enterprises (SMEs) in global markets, as well as the perils of innovation faced in their attempt to gain a competitive edge.
