Transition: Making Sense of the Digital Age

Description

Transition is one of the most readable books relating to technology. While many tech-related books tend to be dry and intimidating. Transition is definitely not one of them. It's the perfect guide for a tech-illiterate CEO to grasp key topics of the digital age from web services (no, they don't refer to simply any service delivered via the Internet) to intellectual property ("Selling wine without bottles") and to understand quintessential concepts such as blogs as well as more formal quasi-legal issues such as, who has jurisdiction over what on the Internet. This book enables the reader to discuss such topics intelligently and persuasively. But Transition is by no means meant only for the tech novice. The tech-savvy will also be able to gain valuable new insights from Oon Yeoh's spirited discussions of new business models and their social impact. ISBN:9789832992004